Case Study

Hiring Key Roles – Head of Marketing

Our Client

  • Talent Development consultancy
  • 5 employees 


  • Ambitious growth targets and a clear plan to build brand presence and acquire new clients.
  • Critical need to recruit a permanent head of marketing.
  • Candidates to share a passion for the proposition and strategic vision of the business.

The New Minds Solution

  • Engagement with the senior leadership team to define the role profile and person specification.
  • Client-branded advertising and targeted headhunting, followed by in-depth telephone interviewing to build a shortlist.
  • Comprehensive interview and selection process to assess required skills, experience and capabilities of the four shortlisted candidates.


  • Head of Marketing appointed through headhunting activity, bringing relevant experience and sector expertise. Most importantly she demonstrated strong cultural alignment and a shared passion for the proposition.

OK, I’m interested. What do I do now?
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